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PartnerGenaro Bernal
Mr. Genaro Bernal has over twenty- eight years of experience working in animal feed global and domestic companies in Mexico.
From 2003 through 2009, Mr. Bernal worked for Grupo Lala, the largest milk producer in Mexico, as General Manager of its feed division. He was responsible for the entire operation including, manufacturing, nutrition, pricing, sales, quality control, supplying chain, and human resources.
From 1980 through 2002, Mr. Bernal worked for Agribrands Purina Mexico, where he held positions of Plant Manager, Regional Director and Purchasing Director. In this last position Mr. Bernal was responsible for raw material procurement through the country by truck, railroad and ocean transportation.
Mr. Bernal's areas of expertise include pricing, negotiation, procurement, transportation and distribution in the domestic and international supply chain, as well as risk management.
Mr. Bernal is a results-oriented executive, proactive and a proven team leader.
Mr. Bernal received his BSBA degree in Accounting from the University of Guadalajara, Mexico. He lives in Torreon, Coah, with his wife Carmen and one of his four daughters.
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